Turas is an addiction counselling service and charitable organisation in Ireland.
This was a rebrand project, taking a dated brand and making it more impactful,
emotive and contemporary for a wider audience.
For this brand, illustration, colour and friendly understanding
copywriting was used to create an emotive and understanding brand
identity. Metaphorical images for the illustrations and conversational
language aimed to destigmitise addiction and create more awareness.
Brand identity created at Grandson Design Studio.